SUSTAINABLE BY TRADITION
Did you know that Indonesia is a global leader of one-by-one caught tuna? The long standing tradition of pole and line caught skipjack and handline caught yellowfin tuna, brings superb quality in a responsible way.
a global leader of one-by-one caught tuna
Indonesia’s tuna catch is the largest in the world at about one million tons per year or 16 percent of the world’s total tuna supply. A large part of that volume is caught by traditional pole and line or handline fishing. It makes Indonesia a global leader in one-by-one tuna fishing. To demonstrate conformity with international standards, the tuna fishing industry is actively engaged in a Fishery Improvement Plan and preparing for MSC certification.
why buy INDONESIAN P&L and handline tuna?
Indonesia is a global leader in sustainable one-by-one tuna fishery and certified ecolabel MSC Fishery
ONE HOOK. ONE LINE. ONE FISH AT A TIME.
POLE & LINE FISHING
This film shares the story of Indonesia’s pole-and-line and handline tuna fishers and fish-workers, and why they are committed to fishing sustainably. Working with industry, governments, NGOs and scientists, these fisheries are demonstrating the value that good management can bring.
HANDLINE fishing
One boat, one man, one line… that’s all it takes to catch fine yellowfin tuna in the Moluccan waters. Harta Samudra is one of the Indonesian tuna companies that applies this responsible method.
What the people say
Latest news
Jakarta – The Indonesian Pole & Line and Handline Fisheries Association (AP2HI), alongside the Ministry of Marine Affairs and Fisheries (KKP), the Marine Stewardship Council...
Behind Every Cut of Tuna: Protecting Marine Ecosystems and Coastal Livelihoods Through TraceabilityJuly 22, 2026“Behind every cut of tuna served on our dining tables lies a journey that often goes unseen. There are fishers who set sail before sunrise,...
Tangerang, June 17, 2026 – The global fisheries industry landscape is currently undergoing a tectonic shift. International consumers and markets no longer merely question the...
On board cooking by bart van olphen – fish tales
Watch this! Bart van Olphen in the middle of the ocean, 300 kilometers off coast from North Sulawesi, Indonesia fishing on skipjack tuna with pole & line. While tuna is flying around, Bart is all set to prepare the freshest tuna ceviche ever!
CERTIFICATION HELD BY THE INDONESIAn tuna INDUSTRY
Find your supplier
Partner directly with Indonesian tuna producers. Search our database for members of the AP2HI tuna association that comply with international standards.
